I talked about word-of-mouth advertising and network marketing, and how important it is in my business. There is also another form of marketing that is very closely related to these – it’s called referral marketing.
It’s always funny to see referral marketing at-play. I think it’s fascinating that in business, you can usually trace everything back to a fairly small subset of clients who have all spread the word. One client tells another, who tells another, who tells a few, and it goes on and on and on. It creates this amazing web of clients who are all inter-connected, and are all looking for the same thing from photography.
It’s this reason that I am always striving not only to produce the most amazing portraits for my clients, but that I am also dedicated to providing the most incredible experience for my clients. Because one satisfied client tells another who tells another who tells a few … and, well, you get the point!
Having gone to Brock University for almost 4 years, I have a very strong connection with the school; I spent hours and hours and hours there, studying, in class, at the gym, working, and hanging out with friends. It holds a lot of really special memories for me.
When I was still at Brock, three years ago, I photographed my good friend, Sohail Mall, when he was running for Board of Directors for BUSU at Brock. We hung out for an afternoon and wandered around Brock, finding all the hotspots for some really nice election photos.
From that session, I have since done election portraits, every single year, for various Brock students running for various positions. It’s neat to see how one single session can stem into so many more.
This morning I met up with Minhal and Daud for some election portraits. Minhal is running for the first time, for BUSU Board of Directors, and Daud (whom I photographed two years ago, as well) is running for his third year in a row.
I hope that you enjoy some of these images, and if you are at Brock and see their posters hanging around, think of me (oh yeah, and vote for them, too!)]]>